AS a small business owner, you're always looking for ways to close more sales and grow your business. And by now you've either adopted email marketing, or you will shortly. After all, email marketing is easy, fast, inexpensive, and, in most cases, yields the highest ROI. Which is great for you the small business owner. However before you send another email, consider this: the majority of entrepreneurs have no idea how to use email marketing effectively. And they're losing out on thousands, even millions of dollars because of it. You see, the truth is most small business owners will spend their time worrying about things like: What subject lines get the best open rates? Are there SPAM words I should avoid? How long should my email be? When is the best time of day to send my email? And so on A complete list could fill the entire page. But when it comes right down to it, there is a bigger picture here that most business owners are missing. While they're busy debating subject lines, deciding how to sign their emails, and rejoicing over 1 or 2% increased response rates, other, more important issues are neglected. And that's when having never learned effective email marketing strategies, small business owners are either oblivious to the mistakes they're making, or they fight the symptoms of the problem and not the problem itself. They believe: if open rates drop they've got to find a more responsive list or hire a copywriter to write more compelling subject lines. If no one jumps at the promotion it's because they delivered their message on the wrong day of the week. If their email messages aren't being delivered to the inbox it's time to find a new email marketing service. Look, successful email marketing is NOT determined solely by subject lines. It cannot be achieved by just avoiding SPAM words. A defined email length will not make or break your bottom line. And long-term success has never been determined by a certain day of the week. The majority of entrepreneurs have no idea how to use email marketing effectively. A promotional email is sent to an existing customer-who already made the purchase at full price A man receives an email inviting him to a Woman's Stress Management Course A prospect signs up to be on a mailing list then doesn't hear anything from the company for 3 or 4 months An email marketer gets more SPAM complaints than click-throughs If you want to see real results from your email marketing efforts, then stop reading articles about the, "7 Words You Should NEVER Use in an Email." Focus on the concepts that will make a difference. The key to creating successful, effective email marketing campaigns is tied up in 3 critical (but little known) techniques: Tomorrow I will detail the 3 techniques you must master in order to be a successful Email marketer. Jim Roche NJ
908-413-5363
the12secondcommute@gmail.com
My Blog
Sunday, May 30, 2010
Before You Send Another Email,Consider This.Submitted by Jim Roche NJ
Tuesday, May 25, 2010
List Building Tools | Essential for Any Online Business | 12SC Submitted by Jim Roche NJ
List building is a crucial element of any online business today. Building a list entails keeping a collection of prospects who are within easy access of contact.
Of course, to make list buildingg work for you, you must have the tools to have them sign up to your list to gather the leads. With a little bit of creativity and a lot of persistence, your email list can end up consisting of many thousands of customers and interested prospects.
There are many benefits to list building here are just a few of them:
So what are the benefits of list building?
1. Building Relationships
When you email your list regularly, you build a relationship with them. They will learn to trust you and look forward to your emails, particularly if you are constantly providing free, helpful information that will interest them. For that reason it is also essential to know exactly what your list prospects want and need.
2. More Sales
After you begin providing free information to your list prospects they will be more likely to purchase from you. Regardless if they sign up to your list without initially purchasing something from you, you will stand a better chance of converting them after sending a sequence of emails. It is said that it can take up to 7 points of contact before someone purchases from you. Having built a list of prospects allows you the perfect opportunity to reach this point without over doing it, of course. There is a fine line between helping your prospects and annoying them with constant contact.
3. Branding Yourself
You earn recognition by building a list. You can become an authority in your niche of choice. People may start talking about you and word of mouth can, of course, lead to increased business and a larger email list.
There simply is no better way to build a long term business than by taking advantage of list building, whether online or offline. Both online and offline businesses can benefit from list building. Although we have talked about emailing a list in this article, the same can be done via snail mail (or regular postal mail) and you can build your offline list in similar ways.
List building must be considered an essential part of any business plan. It will increase your bottom line dramatically and will allow you to build unparalleled relationships with your customers and prospects.
(908)413-5363
the12secondcommute@gmail.com
Saturday, May 15, 2010
Business Building Online Marketing Tools | Angie Mitchell Submitted by Angie Mitchell
The fastest way to building a business is to give away something of value. Not something you think is valuable; something your target market thinks is valuable.
This approach has been around for centuries and it works just as well now as it did back then.
Give real value without asking for compensation. Make people feel good, when they get that feeling without spending any money, they're going to remember it.
You have to know what your customers and prospects are looking for, and you need to find a way to get it for them without consuming too much of your resources.
What can you do?
No matter what business you're building, you have knowledge and resources that is of value to your customers. Capture some of it and put it into a nice format, make it look appealing. Then give it away.
When they come back, they'll feel a whole lot better about spending money with you because you have already done your part you gave them something they found value in and asked for nothing in return.
"There is a secret psychology to money," says T. Harv Eker, internationally known speaker and author of 11 top-selling books and courses, "Most people don't know about it, that's why most people never reach their financial potential."
Eker explains, "Your outer world is simply a reflection of your inner world! A lack of money is not a problem, it is merely a symptom of what's going on underneath! The fastest and only way to permanently change your financial situation on the outside, is to first change it on the inside." T. Harv Eker
I'm not psychic and I'm no genius but give me 5 minutes, and I'm pretty sure I can predict your financial future! How? By identifying your financial and success blueprint.
We all have a financial and success blueprint already ingrained in our subconscious. It's extremely important to recognize what your own financial blueprint is set for. Is it success, mediocrity or failure, struggle or ease, high or low earnings, consistent or inconsistent income, spending or saving, picking winning investments or picking losers?
One way is to look at your results!
If you keep doing the same over and over chances are you will keep getting the same results.
If the temperature in a room is 68 degrees, chances are the thermostat is set for 68. Regardless of whether you are making $25,000 or $400,000 per year, unless you raise your 'internal financial blueprint' you will never substantially raise your income or net worth.
Unfortunately for most people, your current blueprint will stay with you for the rest of your life, unless you identify it and change it.
If you have a home based business or work online doing internet marketing there is a powerful, suite of online marketing tools that will do just that. Change the way you manage and market your business, be it online or offline.
With this particular set of online tools you will learn how to completely recondition yourself for financial freedom.
For some people, the change will happen very quickly for others not so much. That depends on you. You determine how successful you will become.
There is absolutely no lack of training and support with this marketing and opportunity service. As long as you are ready and willing to succeed, take advantage of the what you are being offered and put your plan into action if you can do that then you are moving in the right direction.
There is simply nothing else offered like this.
Mentoring, training, marketing and advertising plus the tools to make it all happen. The people involved go above and beyond. If that sounds like something you could use then I'd urge you to get started.
Take initiative of your finances and your future. If you like what you see and can see how this is only going to take your business to the next level, I'd like to speak with you.
I'm going to give you something of value and I'm going to give you 30 days to see this value business tools!
Angie is a Mentor, Coach, Copywriter, Article Marketer, Blogger and a Sponsor who is willing and able to help you succeed to make things happen.
Saturday, May 1, 2010
Angie Mitchell | Jim Roche NJ | 12 Second Commute Submitted by Angie Mitchell
Hey, I'm Angie Mitchell... and this is my good friend Jim Roche.
I'm relatively new to the online marketing scene myself but I'm extremely happy to say that I have drastically shortened the learning curve.
I never struggled with where to go and what to do because I partnered up with Jim Roche NJ pretty much right away and together with our skills we have helped each other become successful.
We know that you do NOT have to be good at everything, you just have to be really good at some things.
This is our secret. Instead of being in business for ourselves, he does what he does best and I do what I do best, we outsource to each other and we've seen results.
We have found that working as a team, he doing the technical stuff and myself doing the creative copy stuff, we have been able to help our eager team members get on the path to seeing success as well. Some want to be left to their own devices and that's OK too...
For us, Keyword Rich Content and Article Marketing Is The Ticket!
However, we are not alone in this process. 12 Second Commute with all the training and support has lightened the load.
No matter what program, product or service you are working online, you have to understand that using online marketing tools is only going to benefit you and your online business.
The amount of value you get with an account here is unbelievable.
Personally, I'd recommend kicking Get Response and Aweber to the curb...
12 Second Commute is far more superior in our opinion.
But don't take our word for it. See for yourself.
If you don't check it out, I know exactly why you're hesitant... it's because everybody and their dog is telling you they have the latest and greatest and it's hard to know who to believe. I understand that.
Where else on the internet will you find Autoresponders, Contact Manager, Ad Trackers, Capture Page Creator, Affiliate Area, URL Rotators, Newbie Training Center, Blog, Video Training, Translation Area, Program Builders, SEO Tools, Smart Page, Conference Center, Purchase Traffic, Bonus Traffic and Hosting all under one roof?
12 Second Commute is an honest business resource and opportunity center unlike anything I've ever come across.
No useless hype at the site or provided by any of the trainers either.
Jim is also a trainer here at 12SC and he puts on his SEO conferences Wednesday night's at 9:30 EST.
There are a total of 4 conferences that cover social networking, SEO, Advertising and basically a informational Q and A on these specific tools. There are a few during the day as well for the people in Europe on Tuesdays and Thursdays.
Darryl Graham has been so generous in allowing anyone and everyone to take the entire system for a test drive free for 30 days.
There are not many businesses that have enough faith in their service to do this as the majority of them make you pay a dollar or pay in full up front before they will give you anything.
Actually, I'd prefer to only have it a 10 or 15 day free trail since I know from experience how when given the opportunity to check something out for too long, it gets pushed to the wayside and next thing you know... you just never get around to it. Oh well, not my rules to make.
If you are a serious person with a serious business goal then I'm confident you won't wait the full 30 days to take action.
Jim and I are super happy paying members of 12 Second Commute and just wanted to share with you why this is the system you MUST get your hands on, or at the very least test out before deciding if you want to continue.
CHECK OUT THE TOOLS WE USE HERE
Angie Mitchell
angie@fast12secondcommute.com
Skype: angiebt79828
Remember... Its Not WHAT You Are Marketing, It's What Online Marketing Tools You Use!
http://www.pubarticles.com/article-it-s-not-what-you-are-marketing-it-s-what-tools-you-use-1266949661.html
